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Delicious Every Day
Client
Putnu fabrika Ķekava
Task
Recently we, Alpha Baltic, launched a successful cooperation with Corp. Putnu Fabrika Ķekava that has been the leading poultry processing company for more than 40 years. We were challenged to create an inspirational brand image TVC that includes all the qualities Corp. Putnu Fabrika Ķekava has to offer. They believe in amazingly delicious meal that is easy to make thanks to their poultry products. Our task was to convince the consumer that home-made meal and almost endless possibilities of Putnu Fabrika Ķekava products are perfect in all occasions and to strenghten their loyality.
Solution
The solution was to create an attractive TVC that celebrates the happiness of having meal together with family and friends. A holiday lunch with family, a hockey game with in company of best friends or a garden partry - for every situation there are suitable tasty products from the Corp. Putnu Fabrika Ķekava.Joyful music and the shots of places with a pleasant atmosphere are used in the video to create an authentic and warm feeling for the viewer. Nobody can imagine spending everyday life without something delicious, therefore slogan promises: "Delicious Every Day".
Credits
Advertising Agency: Alpha Baltic
Creative Director: Gatis Rozenfelds
Art Director: Krists Zankovskis
Account Manager: Ieva Danieljana, Lana Vasiljeva
Director: Armands Blumbergs
Director of photography: Aleksandrs Grebņevs
Copywriter: Zane Jēgere
Production company: Angels Studio
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