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Things worth saving
SEB group | SEB bank
The main task was to show people that saving basically means eventually getting more money.
To start saving can be a tough decision, as every new habit,  takes a courage to be started. At the same time, all good habits lead to good ends, so we decided to inspire potential savers by giving them a peek in the future they could have- and definately they would like to have- if they just started saving. Saving basically means eventually getting more money, so the futures portrayed are about fulfiling dreams ans lifestyles that require extra capital at hand.
Designs are beautiful and simlistic as they show today, potential  tomorrow and name a few additioanal gains that come along with opening savings account. 

Interactive Solution
Advertising Agency: Alpha Baltic
Creative Director: Gatis Rozenfelds
Art Director: Krists Zankovskis
Copywriter: Uvis Leskavnieks
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