Lithuania - Real is Beautiful

Client
Lithuania Tourism Board
Task
Raise awareness about Lithuania as a great travel destination for visitors from France.
What we delivered
Full scale advertising campaign.
year
2021/2022

Solution

Within Lithuania Travel overall tourism strategy “Real is Beautiful” we have created a full-scale campaign in France that invites to take a look at Lithuanian message to the world: “Real things, even if they’re imperfect, are beautiful to us.” We agree that simple pleasures are the most thrilling ones. Well done Lithuania.

Results